User Acquisition Manager

MY.GAMES is a leading European developer and publisher, driven by a singular goal: making great games that capture the hearts of players worldwide. Our community unites 1+ billion registered players.

We’ve developed or produced games, including War Robots, Hustle Castle, Rush Royale, Left to Survive, Tacticool, Grand Hotel Mania – and many more.

Our internationally distributed team consists of top-tier gamedev professionals. We work remotely, and our hubs are located in the Netherlands, Cyprus, Armenia, UAE and Serbia.

Come join a universe of professional opportunities: develop and support large scale projects from PC/console/mobile, and create products across various genres – from casuals to shooters.

What you’ll do:
  • Develop and implement strategies for launching advertising channels for mobile/Web/PC projects
  • Monitor and analyze key metrics (%CR, LTV, CPA, RET, ROAS, etc.)
  • Conduct A/B testing of creatives, targeting strategies, search for new hypotheses.
  • Integrate new advertising sources
  • Communicate with managers of ad platforms, data analytics systems, discuss tests and develop relationships
  • Set goals for analytics and creative development
What you need to succeed:
  • Minimum 2 years experience with performance UA on mobile projects
  • Experience with analytics and attribution systems (partner integration/data analysis): Appsflyer/Adjust/Google Analytics/Firebase, and so on.
  • Understanding of the logic of predictive metrics, ability to interpret them and make decisions based on them
  • Experience working with various traffic sources: Google, Meta, TikTok, Unity, Apple Search Ads, etc.
  • Ability to propose and test hypotheses on purchasing, make A/B tests, present results
  • Initiative, sociability, analytical/technical mindset
  • A love for games, desire to develop in UA on the product side
Nice to have:
  • Experience working with different platforms: PC/Web/Canvas
  • Experience with retargeting, DSP partners, motivated traffic
What we offer:
  • Work remotely from all around the world
  • Collaborative working atmosphere in an internal game dev community that unites more than a dozen of internal game studios, crafting innovative experiences across mobile, PC, and console platforms
  • A strong team of specialists across different areas — access unique expertise and professional knowledge
  • Possibility to experiment and work on interesting tasks with ambitious goals — we have all resources to implement new ideas
  • Create great games and win the hearts of players
  • Push the boundaries of the game industry and lead the way forward